In the globalized world of fashion in which we live in, companies that want to achieve success and advantage over its international peers, need to necessarily innovate and launch differentiated products into the market featuring unique and special characteristics that distinguish them from all others.
The internationalization project led by CENIT and ANIVEC wishes to develop a structured programme of intervention in the field of internationalization for a broad range of SMEs, with the goal of increasing the presence of Portuguese apparel and clothing in international attractive markets, promote market intelligence, prospect new businesses and enhance the international promotion of Portuguese brands.
By participating in the project, Portuguese apparel and clothing companies will be able to boost and promote their manufacturing skills as well as their brands across international markets, allowing significant notoriety and profitability gains in the medium run.
